Mark/Pearson 12 Archetypes - Condensed Reference

WARRIOR (Hero) Core: Proves worth through courage, fears weakness Strategy: Be strong and competent Fulfillment: Overcoming challenges, achieving goals Shadow: Arrogance, seeing others as enemies, overwork Aliases: Competitor, Winner, Dragon Slayer, Crusader, Achiever, Coach

REALIST (Orphan/Everyman) Core: Desires belonging, fears abandonment Strategy: Develop ordinary virtues, stay grounded Fulfillment: Problem-solving, team belonging Shadow: Victimhood, pessimism, cynicism, us-vs-them mentality Aliases: Survivor, Egalitarian, Regular Guy/Gal, Buddy

CAREGIVER Core: Protects/cares for others, fears selfishness Strategy: Serve others' needs Fulfillment: Making a difference for others Shadow: Martyrdom, enabling, burnout Aliases: Supporter, Advocate, Nurturer, Service Provider, Altruist

LOVER Core: Seeks intimacy/connection, fears loneliness Strategy: Become more attractive physically/emotionally Fulfillment: Building relationships, experiencing life's richness Shadow: Loss of identity, cliquishness, conflict avoidance Aliases: Partner, Harmonizer, Connector, Matchmaker, Aesthete

SEEKER (Explorer) Core: Craves freedom/authenticity, fears entrapment Strategy: Journey, seek new experiences, maintain autonomy Fulfillment: Discovering new approaches, blazing trails Shadow: Inability to commit, poor coordination, neglecting others Aliases: Trailblazer, Pioneer, Adventurer, Wanderer, Individualist

SAGE Core: Quests for truth, fears ignorance/deception Strategy: Seek knowledge and understanding Fulfillment: Finding answers to great questions Shadow: Ivory tower thinking, dogmatism, lack of empathy Aliases: Expert, Guru, Philosopher, Mentor, Teacher, Analyst

CREATOR Core: Creates enduring value, fears mediocrity Strategy: Develop artistic control and skill Fulfillment: Seeing new ideas take shape Shadow: Perfectionism, project overload Aliases: Artisan, Innovator, Inventor, Builder, Designer, Dreamer

MAGICIAN Core: Makes dreams reality, fears negative consequences Strategy: Develop vision, find win-win solutions Fulfillment: Realizing visions, transformation Shadow: Manipulation, unrealistic expectations, impatience Aliases: Catalyst, Change Agent, Envisioner, Healer, Wizard

REVOLUTIONARY (Outlaw) Core: Yearns for change, fears powerlessness Strategy: Disrupt, shock, challenge status quo Fulfillment: Changing what needs changing Shadow: Recklessness, endless disruption, judgmental opposition Aliases: Destroyer, Rebel, Challenger, Contrarian, Radical, Troubleshooter

JESTER Core: Embraces joy/humor, fears boredom Strategy: Play, joke, bring levity Fulfillment: Using wit and ingenuity Shadow: Inability to be serious, hurtful humor, task avoidance Aliases: Entertainer, Wit, Wise Fool, Holy Fool

RULER Core: Desires control/prosperity, fears chaos Strategy: Exercise power and leadership Fulfillment: Demonstrating leadership, creating order Shadow: Domination, bureaucracy, authoritarianism Aliases: Leader, Powerbroker, Conductor, Orchestrator, Role Model

IDEALIST (Innocent) Core: Represents purity/optimism, desires happiness/freedom Strategy: Do things right, embrace faith and optimism Fulfillment: Living by deeply held values Shadow: Denial of problems, resistance to change, misplaced loyalty Aliases: Innocent, Naif, Utopian, Traditionalist, Optimist, Believer